Running a business is hard work but can be really rewarding. As a business owner you will need to wear many hats and learn lots of new skills from finance to sales, operations, HR and marketing. 

Marketing, in particular social media marketing, has become more important and can play a vital part in the success of a business. 

When used well social media can prove a very cost-effective way to market your business, create a community for your loyal customers to communicate with you and reach more potential customers. 

I want to make you feel confident in using social media for your business by providing you with what you need to create a social media strategy helping you to save time and gain results. 

Stop spending valuable time searching for the best way to write and plan content, manage your social media platforms and gain results. 

I'm giving you all the tools you need to:

• Understand the features and benefits of the main four social media platforms (Facebook, Twitter, LinkedIn and Instagram)
• Set achievable goals
• Understand who your target audience are and what platforms they are using
• Create engaging and informative content that will attract new customers
• How to use your time effectively to grow your audience
• When and how to engage in relevant content
• How, when and where to monitor profiles
• What to do when things don't go to plan
• Where to find, use and understand your insights and analytics and how to create a simple report to check how you are progressing towards your goals. 

Since setting up my own business over 9 years ago I have successfully used social media marketing to establish a presence, grow a successful brand and help hundreds of other business owners creating award-winning campaigns and content and teaching them how they can use social media effectively for their business. 

With over 15 years marketing experience and a Charted Status with the Chartered Institute of Marketing you will gain my expert insights, top tips and knowledge. Saving you hours of searching trying to find best practice - everything is here for you.

Frequently Asked Questions

I'm just starting my business. Is Your Social Media Academy for me?

Yes, I created Your Social Media Academy to help business owners just like you. The courses are designed to help at any stage of your business journey. They’ll give you practical guidance on how to use social media to grow your business.

I'm a social media manager. Can I sign up for Your Social Media Academy?

Yes!  The courses and materials will be helpful for you if you manage social media on behalf of a business or organisation. There’s an employee’s toolkit designed to suit your role.

Do I need to complete all the courses and modules at once? 

No, you can easily start a module and come back to it at any time. The course will save your progress. That means you can dip in and out whenever you need it, or use it for reference. 

What makes Your Social Media Academy different?

I’ve started a social media agency from scratch with no funding and grown it into a business with a great reputation. I know what it takes. Now with Your Social Media Academy, I’d like to share my experience with you, so that you too can make your social media and your business a success.